Social Psychology Network

Maintained by Scott Plous, Wesleyan University

Gerjo Kok

Gerjo Kok

Gerjo Kok (1948) is a social psychologist with a MSc and PhD from the University of Groningen. He was professor of health promotion and chair of the Department of Health Promotion at Maastricht University in 1984-1998. He was appointed as the endowed professor for Aids prevention and health promotion 1992-2004. Since 1998 Gerjo Kok is professor of applied psychology at Maastricht. From 1998-2006 he was dean of the School of Psychology and Neuroscience there. His publications concern the application of social psychological theory to planned behaviour change. He is co-author of: “Planning Health Promotion programs: An Intervention Mapping Approach”, 2011.

Primary Interests:

  • Applied Social Psychology
  • Attitudes and Beliefs
  • Communication, Language
  • Group Processes
  • Health Psychology
  • Motivation, Goal Setting
  • Organizational Behavior
  • Persuasion, Social Influence
  • Prejudice and Stereotyping
  • Sexuality, Sexual Orientation
  • Social Cognition

Research Group or Laboratory:

Books:

Journal Articles:

Courses Taught:

Gerjo Kok
Department of Work & Social Psychology
Maastricht University
P.O. Box 616
6200 MD Maastricht
The Netherlands

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